Dog Days Of Summer Sale Event- 30% Off Everything with promo code: HOTDOG30
Free standard domestic shipping on orders over $50
Refer a Friend! Give $10, Get $10

Athlete engineered technology.

Mission’s Enduracool instant cooling technology chills fabric surface temperature by up to 30° to help you control temperature on demand. Quick cooling means you command a competitive edge – and when you control temperature, you unlock performance.

  • UPF 50
  • Chemical free cooling
  • Lightweight construction

Wet it.

To activate the cooling technology first SOAK your Mission HydroActive MAX Large Cooling Towel thoroughly in water

Wring it.

Next, wring out the excess moisture from your Mission HydroActive MAX Large Cooling Towel

Snap it.

Finally, snap your Mission HydroActive MAX Large Cooling Towel three times. Cools instantly to 30 degrees below average body temperature and stays cool for up to 2 hours when wet. To reactivate, simply re-soak and re-snap

Get our Newsletter

Stay up to date with the latest sales and product releases!