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Rated 4.4/5 · 50,000+ ratings

THE COOLING GEAR
AMERICA KEEPS
REACHING FOR

Cool up to 30° cooler in under a minute — just add water. Loved by hikers, runners, coaches, and parents on the hottest days of the year.

WET IT
WRING IT
WAVE IT

AS SEEN IN

50,784

Verified global ratings

4.4 / 5

Average rating across products

84%

Rated 4 stars or higher

#1

Cooling brand in America

SHOP THE FAN FAVORITES

THREE BEST SELLERS. THOUSANDS OF FIVE-STAR REVIEWS.

Headwear
Original Cooling Towel - Wholesale Towels MISSION
4.4(30,630 reviews)

The go-to cooling towel — soft brushed microfiber that cools up to 30° below body temp. Just add water and go.

12 ways to wearUPF 50+Cools up to 2 hrs

Works well in the heat, easy to use, and it stays on.

— Parker ✓ Verified

15% off with code COOL15

Headwear
Cooling Multi-Use Neck Gaiter Neck Gaiters MISSION Red Paisley One Size
4.4(30,630 reviews)

One stretchy tube, twelve ways to wear it. Instant cooling for your neck and face that actually breathes.

12 ways to wearUPF 50+Cools up to 2 hrs

Works well in the heat, easy to use, and it stays on.

— Parker ✓ Verified

15% off with code COOL15

Headwear
Cooling Performance Hat Caps MISSION Navy S/M
4.4(30,630 reviews)

A classic-fit cap that keeps your head up to 30° cooler when wet, with UPF 50+ sun protection built in.

12 ways to wearUPF 50+Cools up to 2 hrs

Works well in the heat, easy to use, and it stays on.

— Parker ✓ Verified

15% off with code COOL15

WHAT THE CREW IS SAYING.

Sorted by most helpful
Verified buyer

Exactly what I needed

Lightweight, comfortable, and genuinely cooling. I use it for every outdoor workout now.

Verified buyer

Exactly what I needed

Lightweight, comfortable, and genuinely cooling. I use it for every outdoor workout now.

Verified buyer

Exactly what I needed

Lightweight, comfortable, and genuinely cooling. I use it for every outdoor workout now.

Verified buyer

Exactly what I needed

Lightweight, comfortable, and genuinely cooling. I use it for every outdoor workout now.

4.8 from 50,000+ customers

JOIN 50,000+ WHO BEAT THE HEAT.

Grab a best seller today and feel the difference on your next hot day — or send it back within 30 days, no questions asked.

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Use code COOL15 for 15% off · Free shipping over $45