Discover how a MISSION cooling hoodie and materials help you stay cool. Explore evaporative cooling  technology for outdoor comfort & cooling clothing.

When temperatures soar, staying cool becomes essential. A well regulated body temperature aids in performance, safety, and endurance. Whether you're working out, heading outdoors, or simply looking for ways to manage heat in your day-to-day routine, understanding the science behind evaporative cooling can make all the difference. At MISSION, we specialize in developing gear that harnesses this technology to help regulate body temperature and provide instant cooling relief when you need it most.

What is Evaporative Cooling?

Evaporative cooling is a natural, effective process where moisture absorbs heat and evaporates into the air, pulling heat away from the body in the process. This cooling effect is what allows your body to cool itself through sweat. MISSION takes this natural process a step further with advanced evaporative technology embedded in our fabrics.

This results in premium cooling gear that keeps you cool without relying on ice packs or refrigeration. Our proprietary materials utilize moisture to activate a long-lasting cooling sensation that can last for up to 2 hours. Mission cooling gear is a lightweight, portable way to stay comfortable in hot weather and humid conditions alike.

How MISSION Cooling Technology Works

Our technology begins with soaking the gear—whether it’s a towel, hat, neck gaiter, or cooling sleeve—in water. After soaking, you simply wring out the excess water and give it a quick snap. This activates the cooling effect embedded in the fabric. As the water evaporates, the fabric cools significantly—up to 30 degrees below average body temperature in some cases.

Unlike traditional towels or accessories, MISSION cooling products are made from breathable, durable fabric that retains moisture while encouraging airflow. This unique construction supports extended cooling while keeping you dry to the touch. Many of our products, including our original cooling towel and cooling hoodie, offer UV protection and are reusable and machine washable, making them ideal for outdoor activities, workouts, or daily use.

Why Evaporative Cooling Clothing is Better Than Traditional Methods

Unlike other methods that require electricity or ice, evaporative cooling works with just water and air. This is technology that does not require batteries, charging, or a freezer! It’s an environmentally friendly, reusable option that is ideal for both outdoor and indoor environments. Athletes, hikers, and outdoor enthusiasts rely on our gear for sustained performance and safety in hot weather. Even under direct sunlight or humid conditions, MISSION products continue to deliver relief and regulate body temperature effectively.

Best-Selling MISSION Products Featuring Evaporation Technology

Cooling Towels

MISSION’s cooling towels are a game-changer. Lightweight, soft, and breathable, they’re designed to cool quickly and stay cool throughout activity. Simply soak, wring, and snap to activate the cooling effect. Our towels are ideal for gym sessions, long hikes, or simply spending time outdoors.

Cooling Hats

Designed for sun protection and breathability, MISSION cooling hats are made from moisture-activated fabric that provides relief from the heat. These hats offer UPF protection and a built-in sweatband to keep sweat out of your eyes. They're ideal for running, working, or enjoying outdoor events without risking sunburn.

Neck Gaiters and Sleeves

Our cooling neck gaiters and arm sleeves are popular among athletes and those exposed to hot climates for extended periods. These accessories fit comfortably and are built with premium cooling fabrics that wick moisture and keep you cool, even under intense physical exertion.

Use Our Cooling Hoodie So you Don't Overheat

The MISSION cooling hoodie is an innovative addition to our range. Combining a wearable design with evaporative cooling properties, this hoodie provides head, neck, and upper body coverage. It's great for outdoor work, yard projects, or any activity in extreme heat.

Why Athletes and Outdoor Workers are Cooler with MISSION

Athletes and laborers in hot environments need more than hydration—they need gear that actively cools their body and sustains optimal performance. Our evaporative cooling technology helps regulate body temperature during physical exertion, reducing the risk of heat-related illnesses like heat exhaustion or heat stroke.

MISSION products are designed for quick relief and lasting comfort. Whether you're packing a towel for your gym bag, wearing a cooling hat for your next run, or gearing up for a full day of outdoor work, our brand offers solutions to keep you cool, focused, and protected.

Portable, Durable, and Built for Hot Conditions

What makes MISSION gear especially useful is its adaptability. Each product is designed to deliver cooling power without weighing you down. Our fabrics are breathable, lightweight, and durable enough to withstand repeated use in tough environments. They're machine washable and easy to pack, making them the ideal accessory for travel, sports, and recreation.

Whether you're on the job, on the trail, or on the field, MISSION's full range of cooling products delivers performance where you need it most.

Evaporative Cooling: Backed by Science, Made for Life

MISSION uses innovative materials that absorb and retain moisture, helping water evaporate slowly while drawing heat away from your body. This cooling effect is key for maintaining comfortable body temperature during exercise, outdoor events, or exposure to high temperatures.

Our evaporative cooling products have been field-tested by athletes and outdoor workers alike, and proven to stay cool for up to 2 hours. Even in direct sunlight or during high levels of activity, our products activate easily and work effectively.

From breathable cooling towels to UV-protective hats and neck gaiters, our products are designed with one goal in mind: to help you stay cool and comfortable in the heat.

Why It's Time To Upgrade Your Gear

The science of evaporative technology is simple but powerful. By converting moisture to vapor, heat is pulled away from your skin, delivering a noticeable drop in surface temperature. This natural process is enhanced by MISSION’s advanced fabric engineering, allowing our products to outperform basic materials and offer cooling you can feel.

Unlike regular fabrics, MISSION’s cooling towels and clothing are specifically engineered for evaporative cooling, offering durability and performance in every product. It’s this combination of innovation and functionality that sets our brand apart.

MISSION is Right for Any Activity Level

If you're looking for ways to stay cool in hot weather, evaporative cooling is a proven solution that delivers results. MISSION gear uses advanced technology and premium materials to create products that cool fast, last long, and help regulate body temperature during any activity.

So whether you're heading out for a workout, spending the day outdoors, or looking to beat the heat at work, there’s a MISSION product that’s right for you. Explore our full range of cooling towels, hats, gaiters, and more—and experience the cooling effect for yourself.

Stay dry. Stay cool. Stay on your MISSION.